Bert Abbink's profile

Strategic Design Approach . Cognitive Science

Strategic design approach . Cognitive science
01 . 01 body, 02 mind, 03 soul
02 . 04 sensor system, 05 motor system
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As I mentioned in my first post, my design approach is deeply human_centered. Which officially is described as “A design & management framework that develops solutions to problems by involving the human perspective in all steps of the problem-solving process.”
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To make these tangible and intangible human perspectives actionable, I use different research techniques that uncover the most relevant human-factors (Physical, Cognitive & Organizational - ergonomic). As, with the time, I particularly gained a strong interest and knowledge in the cognitive aspects of human-centered design.
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This interest became especially clear to me, reading the book ‘Emotional Design’ from Donal Norman.
In which he ao. describes a very inspiring design technique named ‘Three Levels of design’. Separating; the visceral level [01], the behavioral level [02] and the reflective level [03]. From ‘Affective reactions’ up to ‘Cognitive thoughts’ and from sensory-systems [04] to motor-systems [05]. I strongly recommend this book, as well as the other books & articles of Donald Norman ’s hand.
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This mainly concerns the nervous-system, though I also started to explore & value the other human-systems. A followup in the next post.
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To get a better understanding in my approach, I recommend to also click on the precious & next posts, or to contact me.
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High res images : 
https://www.instagram.com/p/BjIL2ypF0eD/?utm_source=ig_web_copy_link
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Appreciated, if you inform or refer to -me when you want to share or use any of the content. Please keep in mind the 'terms of use' by Instagram.
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#product #productdesign #design#industrialproductdesign #designer#industrial #strategic #drawing #illustrator#art #adobe #adobeillustrator #sketch#approach #humancentred #body #mind#soul #visceral #behavioral #reflective#sensorysystem #motorsystem#DonaldNorman #EmotionalDesign#ThreeLevelsOfDesign

Strategic Design Approach . Cognitive Science
Published:

Strategic Design Approach . Cognitive Science

To make these tangible & intangible human perspectives actionable, I use human-factors (Physical, Cognitive and Organizational) ergonomic researc Read More

Published: